Press Release: Screen Machine has its most successful year to date

Press Release

For immediate use: Wednesday 10 April 2013

Screen Machine has its most successful year to date

Screen Machine, Scotland’s only mobile cinema, has just completed its most successful year in its 15 year history.

  • Total attendance was 29,750 an increase of 20% from 2011/12.
  • Thirty different films shown in 34 communities from Arran to Bettyhill
  • New locations added in past two years: Strontian, Fort William, Newtonmore, Lairg and Gigha
  • 661 screenings, an increase of 15% from 2011/12
  • Most popular films: Brave, Skyfall and Best Exotic Marigold Hotel.

Screen Machine is an 80-seat, state of the art, 3D digital mobile cinema, which brings a selection of new releases to rural areas where it would otherwise require a car journey of at least 45 mins to reach an alternative cinema. It is run by Regional Screen Scotland – the development agency for cinema facilities and organisations in Scotland.

Ron Inglis, Director for Regional Screen Scotland, said:

“Screen Machine’s success this year shows there is an appetite for a quality cinema experience throughout Scotland. We’ve been able to show some fantastic films in the past 12 months, some set in Scotland (Brave, Skyfall, The Angels’ Share) as well as other blockbusters like Les Miserables and Life of Pi.

“I’d like to thank everyone who has used Screen Machine in the past year, who keep coming back for more, and those in our new locations who have embraced it with such enthusiasm.  We’re looking forward to marking Screen Machine’s 15th birthday with special events during the coming year.”

For further information and interviews:
Fiona Fowler, Marketing Officer, Screen Machine and Regional Screen Scotland0131 550 3734/0773 003 4278
Ron Inglis, Director, Regional Screen Scotland0131 550 3734/0774 092 8420

Notes to editors:
Screen Machine is an 80-seat, air-conditioned modern mobile cinema. It is equipped with state-of-the-art 3D digital projection and Dolby Digital surround sound.

Screen Machine tours 34 communities in Argyll & Bute, Highland, Moray, North Ayrshire, Perth & Kinross and Western Isles. It shows a programme of current new release films. Each tour lasts 8-10 weeks. Screen Machine also appears at selected film festivals.

In 2012/13, Brodick on Arran was the community where most tickets were sold, with Brave selling best of all.
Strontian is a new location, visited for the first time in 2012. Other locations added in 2011/12 are Fort William, Newtonmore, Lairg and Gigha.

Screen Machine is financially supported by Creative Scotland, Highlands & Islands Enterprise and Comhairle nan Eilean Siar. Screen Machine is sponsored by Royal Bank of Scotland.

Year end is Sunday 31 March 2013.

Screen Machine is the only mobile cinema operating in Scotland and the United Kingdom. It is one of only a handful operating in Europe.

For full details of the current tour programme, including details of how to book tickets, go to our What’s On section or phone 0871 902 5750. You can follow ‘The Screen Machine’ on Facebook and Twitter: @screen_machine

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